October 13, 2017

CBRE: AW LAB enters CEE, opens first store in Prague

CBRE: AW LAB enters CEE, opens first store in Prague

CBRE exclusively represents the AW Lab brand of BAŤA Group in its expansion into the Czech market. The first store under this brand in Central and Eastern Europe was opened recently at the Černý Most Shopping Centre in Prague. A store at the at the Chodov Shopping Centre in Prague is set to open within days.

AW LAB is a prominent Italian shoe retail company focused on sports style that is part of the BAŤA Group. The network has more than 200 of their own and franchise stores globally, located in the most important shopping areas of the largest Italian and Spanish cities. Currently, this brand is also entering the market of Central and Eastern Europe. The first store in Prague will be followed by the opening of a shop in the SC Chodov and further expansion in Prague and other regions.
Tomáš Beránek, Head of High Street Retail and Tenant Representation at CBRE said, “AW Lab has opened its first retail store offering a wide range of goods, including collections for modern women who are an important target group for AW Lab. I am pleased that thanks to its introduction we can enrich this segment of the market and AW Lab brand while also supporting it during its expansion in Prague and other regions.”

Viktor Šimeček from BAŤA Group, added: “AW LAB is a real laboratory of trends where you can create your own urban sporting style. It offers a wide collection of trainers from the most famous international sporting brands and a wide range of exclusive models made in cooperation with them. The collection of clothing and accessories of the most important brands of sportswear complements the offer of goods.”

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