NEPI Rockcastle continues its expansion in Bulgaria with a €150 million investment in Plovdiv
NEPI Rockcastle, the leading commercial investor in Central and Eastern Europe, continues its expansion in Bulgaria, by developing the largest and most modern commercial center in Plovdiv. After acquiring Paradise Center and Serdika Center&Offices, in Sofia, in 2017, NEPI Rockcastle is now constructing a modern shopping mall in the second largest city of Bulgaria, estimated to be inaugurated by the end of 2020.
The mall in Plovdiv will bring to a new level the shopping, leisure and entertainment experiences through its unique architecture and a complete mix of brands and services. With an over 150,000 sqm built area, the commercial center is set to become the dominant shopping and entertainment destination in the region. The mall will also provide the largest GLA area in the region, approximately 60,000 sqm.
NEPI Rockcastle will bring to Plovdiv the “Promenada” concept, which focuses on fashion combined with a large entertainment and dining component. The second level of the project will be designated to an open air terrace, a unique outdoor destination with a spectacular view of the city, where visitors will be enjoying coffee or international cuisine at the cafes and restaurants.
The second level of the project will be designated to an open air terrace, a unique outdoor destination with a spectacular view of the city, where visitors will be enjoying coffee or international cuisine at the cafes and restaurants.
In addition to a unique tenant mix of 200 local and international brands, the center will host a vast range of entertainment and leisure facilities, following NEPI Rockcastle’s strategy to create community centered malls, that not only offer the best shopping opportunities, but also respond to clients’ growing interest for new and unique leisure experiences.
The newest Hollywood blockbusters or family movies will also have a dedicated place in the modern cinema multiplex area. The most advanced projection technology will offer the visitors a new movie experience.
The day-to-day needs of the visitors will also be covered, via a selection of services and a hypermarket that will cater to everyone’s wishes.
A true landmark in the area, the construction of the mall will provide a significant boost to the local economy, creating more than 1,500 new jobs.
The center will be a highly visible building, while being easily accessible via personal cars or public transportation from any part of the city. Drivers will benefit from a large outside parking area, with over 1,500 parking bays, spread on seven levels.