ART Software Group talks augmented BI

MAPIC 2022 saw a focus on navigating retail towards a more “human” world, in this way ART Software Group took to the Innovation Forum stage to talk about closing the gap between the amount of data available and the crucial decisions that are being made at every level of a retail and leisure destination.

“Retail Advantage creates your digitally connected environment through powerful augmented analytics. Rapid communications and insights through our software and data at people’s fingertips through our apps have proved integral. There is no time to hesitate when customer behavior is changing so quickly. Data storytelling allows teams to turn insights directly into actions, and this is what drives value and growth,” commented ART Software Group Director, Gareth Jordan

Where we choose to work, spend our leisure time, and what we choose to wear and eat defines our sense of identity, so retail and leisure professionals need data to work harder than ever to tap into what delights and fulfills this cultural experience for consumers, and adds value for brand partners. Augmented BI powers the new identity for “human” retail. By utilizing a conversational user experience, people with little to no technical background have the ability to work with complex tools and make insights-driven decisions. This empowers organizations to find and act on the intelligence that is uncovered, to make a genuine difference.

In Europe, 2023 will see Retail Advantage rolled out with McArthurGlen’s newest Centre, Paris-Giverny. As well as growth with longstanding partnerships, ART will also welcome new clients including ROS and more in the region to be announced soon.

Revitalizing retail destinations with smart tools and powerful analytics, ART is an experienced group of technology innovators recognized for pioneering ways that help you capture and enhance the value of data to optimize strategy, empower teams and increase revenue. Retail Advantage from ART Software Group is the most comprehensive and connected data analytics technology used by leading retail and leisure destinations to effectively Measure, Report, Engage and Make a difference.