Teren Management Europe, regional franchise partner of the American fashion chain Forever 21 for Central and Eastern Europe, will be opening on the 1st of September the first Forever 21 store in Romania within ParkLake shopping center in Bucharest.
The new store in ParkLake shopping center will consist of 1.600 sqm and will spread across two floors. Its assortment will include affordable fashion, accessories and shoes for women, men and children.
“The Romanian market is for us one of the most important retail destinations in the region and ParkLake is an ideal location for our flagship store in this country,” said Alexandros Doukas, CEO of Teren Management Europe.
Teren Management Europe is responsible for the brand’s expansion in Bulgaria, Poland, Romania, Greece, the Czech Republic, Hungary, Slovakia, Switzerland and Portugal.
The company started in April this year the expansion of the Forever 21 brand in the region, by opening the first store in Bulgaria within Paradise Center in Sofia.
Forever 21, known as the fifth largest fashion retailer in the United States, has announced that they will target to open an addition 50 stores in the next three years across major cities in Europe.