Globalising media industry, accelerated by Covid-19, set to see new locations emerge to rival Hollywood
Los Angeles, New York and London top Savills first ‘Media Cities’ ranking, examining the key cities around the world where films, television, and music are produced, edited and consumed. Atlanta, Beijing, Mumbai (the home of Bollywood) and Paris are just outside the top three, but new challenger locations are also quickly establishing themselves, says Savills, as audiences embrace content not produced in their native languages and the industry becomes increasingly globalised and democratised through the use of technology. Lagos, Buenos Aires, and Dublin, currently ranked 20th, 17th and 16th respectively, are some of the cities highlighted by Savills as likely to rise up the ranks in the coming years. Looking longer-term the international real estate advisor references Singapore; Cape Town; Albuquerque, US; Manchester, UK; and Changsha, Hengdian and Xiangshan in China as locations not yet ranked, but which are likely to benefit from the expanding globalised landscape in the coming years. With continuing Covid-19 restrictions making it hard to consume…
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