Multi Corporation’s managed shopping centres across Europe, including Forum Lviv in Western Ukraine, are joining forces to raise money for Ukraine to purchase first-aid medical kits. The campaign is a cooperation with UNITED24, a platform launched by Ukrainian president Volodymyr Zelensky.
With the fundraising, Multi wants to help Ukrainians who are affected by the war. The fundraising campaign started on 19 December and will run for three months.
The first aid medical kits cost approximately €110. Customers and tenants of Multi managed shopping centres can contribute through Donorbox, an effective online tool to manage fundraising activities. Donations from the campaign are transferred to the National Bank of Ukraine and allocated to the Ministry of Health, specifically for the purchase of these medical first-aid kits. UNITED24 ensures that the proceeds are allocated for the right purpose.
UNITED24 is audited by Deloitte. Multi Corporation manages more than 80 shopping across Europe and Turkey. Thirteen of its employees work in Forum Lviv, in Ukraine and their safety is constantly at risk.
“For over a decade, Multi has been active in Ukraine. We want to support the people of Ukraine during these difficult times,” says Elmar Schoonbrood, Co-CEO of Multi Corporation. “We are keen to raise money for first-aid medical kits since these are much needed at the moment.”
“The idea behind UNITED24 is simple: to unite the world around Ukraine. To bring us closer together to save our people, defend and rebuild our land,” says Yaroslava Gres, UNITED24 coordinator. “It allows oneclick donations to Ukraine from any country. Why is this so important? Because Ukraine knows best what it needs. Because Ukraine can deliver aid directly to where it is needed. Because only the government can rebuild cities or roads in Ukraine to help people come back home.”
UNITED24 is a fundraising platform, initiated by the President of Ukraine, Volodymyr Zelenskyy. It is the central venue for charitable donations in support of Ukraine. During the first 5 months of operation, UNITED24 collected more than $200 million from citizens of 110 countries around the world. Among UNITED24 ambassadors are famous athletes – Andriy Shevchenko, Elina Svitolina and Oleksandr Usyk, creative director of Balenciaga – Demna, American actors – Liev Schreiber and Mark Hamill, music band Imagine Dragons, singer and actress Barbra Streisand.
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