Bob W, the tech-powered hospitality operator, has signed long-term lease agreements to convert two former hotels and an aparthotel in Munich into Bob Ws as it accelerates its expansion across the DACH region.
Bob W Münchner Freiheit, Bob W Munich Old Town, and Bob W Munich Schwabing will bring the total number of the operator’s buildings in Germany alone to 15, adding 198 units and a total of 3,948 sqm to Bob W’s portfolio.
The prime locations deliver a mix of serviced studios, larger apartments, penthouses, and rooms, all showcasing Bob W’s signature high-quality local design ethos and bespoke hospitality technology. This includes a digital front desk, seamless self-service check-in, and 24/7 remote guest service, blending the quality and reliability of a hotel with the comfort and practical amenities of a home.
The lease agreements were brokered by Miles Knoll from the Hotel Services Team at BNP Paribas Real Estate GmbH and Prof. Dr. Clemens Engelhardt of Trustberg advised Bob W.
Formerly H’Apato Schwabing, Bob W Munich Schwabing, is located at Fallmerayerstraße 22 and was last year presented with a German Design Award. The property offers 71 spacious serviced apartments, including a social lounge and coworking space, and is surrounded by a range of independent retailers, vibrant street art installations, and other cultural attractions.
Bob W Münchner Freiheit, formerly H’Otello Schwabing, is located at Hohenzollernstraße 9, offering 71 rooms in a vibrant area that is popular among visitors exploring the city and digital nomads combining work and leisure.
Situated within walking distance of medieval markets, beer halls, shops and restaurants, Bob W Munich Old Town — formerly the H’Otello Lehel — at Baaderstraße 1 in the heart of Munich’s historic Old Town offers 56 contemporary Bobs.
The three new properties – which are owned by a private landlord – further strengthen Bob W’s robust pipeline of signed properties in key German cities including Munich, Bonn, Berlin, Stuttgart, Lübeck, Cologne, Dortmund and Hamburg. Germany continues to be one of Bob W’s most important markets, as the company commits to further growth in this strategically important region.
Niko Karstikko, CEO and Co-founder of Bob W said: “This deal was made possible thanks to the outstanding support from our team and partners in Germany. The locally inspired, design-led, and quality-driven hospitality of the properties aligned perfectly with Bob W, making the partnership feel right from the start. We are humbled to continue the H’Otello/H’Apato story, upholding these principles and honouring the legacy with great care.
“We’re not stopping here. We’re keeping our eyes on more opportunities in the DACH region, ready to transform potential assets into signature Bob W properties while continuing to deliver an outstanding experience for our guests.”
Sebastian Höcherl, landlord of the new properties said: “Partnering with Bob W was an obvious and natural choice, as their values resonate seamlessly with ours. Renowned as one of Europe’s most innovative, guest-centric, and design-focused hospitality operators, Bob W carries forward the values we established for our brands. We are excited to see Bob W elevate these locations, delivering exceptional guest experiences while preserving the legacy we built with H’Otello and H’Apato.”
