CBRE Global Workplace Solutions (GWS) division, part of CBRE, has acted as general contractor on the largest support center for partner drivers and couriers in CEE, initiated by the ride-sharing company, Uber, in the north of Bucharest.
The new support center for Uber partners in Bucharest is located in the Conect Business Park office area in Pipera and covers a range of approximately 320 square meters, becoming a flagship location, with a maximum capacity to serve up to 2,500 drivers and couriers weekly. As a general contractor, CBRE GWS has provided complete Design & Build services, ensuring a turnkey project in just a month’s time, from space planning to setting up the smallest detail.
“We are honored by the confidence granted by Uber, who has entrusted us with adapting the concept and design for this representative office, as well as its implementation. All the more so as it fits perfectly into the field of activity of CBRE Global Workplace Solutions, through which we provide turnkey integrated projects from the position of general contractor. The partnership for the support center in Bucharest is new in Europe, regarding the Uber-CBRE collaboration, being the first project of this type concluded through the partnership of our companies,” said Ionuț Sebastian Vasiu, Head of Principal Contracting Department within the CBRE GWS Romania.
The Partner Support Center was developed in accordance with Uber international standards in branding and design. This includes a large open-space reception area, where Uber and Uber Eats partners can get information or support in solving different application issues. The consultancy offices of Uber experts are located within this perimeter, as well as a waiting area for drivers and couriers. Furthermore, there are other complementary functions, such as: a training room, where different events or courses will be held, as well as an area where Uber employees can dine or relax.
“We found a reliable partner in CBRE, who, in a very short time, helped us complete an important project for us: the largest assistance center for drivers and couriers in Central and Eastern Europe. It was a complex project, as we have strict global standards at Uber regarding the design and branding of these spaces. The CBRE team was on a race against time to implement them in the finest details,” said Andreea Ticărău, Head of Customer Support for Central and Eastern Europe, Uber.
CBRE GWS’s vision is to offer more than just projects with a special aesthetic and modern workspaces, but also to create a unique user experience, focusing on the customized and specific needs of the users. Hence, the outline of a healthy and sustainable organizational culture is directly and actively influenced, by developing spaces that are as functional, innovative and environmentally friendly as possible – to people and nature alike.
The Design & Build service involves covering all processes and planning and execution activities within a construction project, from the project theme to commissioning, eventually resulting in a turn-key project. As regards Uber, the concept and the supply of furniture, as well as some graphic and print elements and even office floral arrangements were also integrated.
CBRE implemented the Design & Build service for the first time in Romania in 2018, in its own office, where it included the latest Design & Build trends, combining the technology with wellness and flexibility principles, such as the application that measures the degree of use of different types of workspaces or the space simulation tool that allows 2D and 3D virtual tours. For this type of integrated service, customers can benefit from customized, turnkey solutions, in which all the responsibilities regarding the delivery of the space are taken over by the provider.
“The attention given to the space in which the employees or partners operate is, in fact, a confirmation of the attention paid to the customers. For companies where the office is similar to a hive, the existence of a support center or an event area turns the space into a source of recharging the batteries and at the same time it offers the opportunity to get to know the team members or other partners, thus strengthening the community,” explained Tudor Ionescu, Senior Workplace Adviser, CBRE Romania.
