Cushman & Wakefield and Matterport enter into global agreement accelerating virtual commercial property marketing – EuropaProperty

Matterport, the market leader for spatial data capture, announced a global agreement with Cushman & Wakefield. With Matterport Capture Services, Cushman & Wakefield will be able to offer clients a turnkey solution to scan commercial properties in 3D across its footprint.

John Forrester, President of Cushman & Wakefield, said: “This agreement perfectly showcases our technology strategy, which is simple but powerful—namely to work with strategic partners to deliver innovative tools that generate deep insights and create value for our clients.”

Through Matterport’s industry-leading 3D data platform and Matterport Capture Technicians skilled in operating Matterport Pro2 cameras, Cushman & Wakefield’s real estate professionals are able to showcase properties to prospective tenants and buyers in a virtual environment with dimensionally-accurate digital twins.

Adam Stanley, Chief Information Officer and Chief Digital Officer at Cushman & Wakefield, said: “Our clients are increasingly relying on us to provide data and insights to help drive decision making and solve complex business challenges. This collaboration is a textbook example of how we’re moving the real estate process forward for property owners and users enabling our professionals to deliver exceptional service to our clients through a virtual solution that is imperative in the current environment.”

Matterport Capture Services is a fully managed solution for enterprises that require one-click access to scheduling an experienced and reliable Matterport professional to scan their properties. By adding a unique link to an immersive 3D digital twin to their website, in their listings, emails or social media channels, Cushman & Wakefield professionals exponentially open up the number of prospects who walk through any property. Clients from virtually anywhere in the world can tour it at any time as if they were actually there; understand the scope of the property in dollhouse view and enter it from any angle; and digitally measure rooms, floors, ceiling heights and furniture to assess if the space fits their needs.

RJ Pittman, CEO of Matterport, said: “Cushman & Wakefield understands the power of our unique spatial data platform and the business opportunities unlocked with Matterport digital twins. With push-button access to thousands of Matterport Capture Technicians in 375 cities across North America and EMEA, Cushman & Wakefield can use Matterport to enhance their services by increasing efficiency and utilisation across a global portfolio of properties.”