Hilton Enters the Republic of Moldova’s Market with a €5 Million Investment

The international Hilton brand is set to debut in the Republic of Moldova’s hospitality market by opening its first hotel in Chișinău. This marks a significant step in strengthening the country’s HORECA industry, providing tourists with another option for world-class accommodations, excellence in standards, and premium services.

“Hilton’s entry into the Moldovan market is an important milestone for us. Moldova is an emerging destination with a lot of untapped potential, and we believe that this investment will not only raise the standard of hospitality in the country but also further catalyze the growth of tourism and economic performance,” said Natalia Bejan, Director of Invest Moldova Agency.

“We look forward to welcoming Hilton to our country and working together to bring new levels of service to both domestic and international guests.”

The Hilton Garden Inn project will be carried out through an extensive reconstruction of the historic Dacia Hotel building, located in the historic centre of the capital. The transformation will involve expanding and modernizing the structure to meet Hilton’s standards, providing guests with premium accommodation. The grand opening of the newly renovated hotel is anticipated for 2026.

The local investment in the franchise project starts with an initial allocation of €5 million, with projections to reach €10-12 million in the coming years. Currently, the Dacia Hotel already employs dozens of people, and its integration into the Hilton chain will create opportunities for professional development and staff expansion.

“We are confident that this project will be a success and will provide top-quality services to tourists, whether they come from abroad or from Moldova,” stated Iulia Scurtu, the manager of the Dacia Hotel.