The Polish division of Multi Corporation has signed a lease agreement for the Resident Service Centre (RSC) of the Wrocław City Hall in the Magnolia Park shopping centre the company manages. Leasing for social services is one of the directions of changes introduced in commercial assets managed by Multi. The company manages over 80 properties in 13 European countries and Turkey – with a total GLA of 3 million sqm and a more than €5 billion value of assets under management. In Poland, it manages six shopping centres and two office buildings with a total area of 346,000 sqm of GLA.
From the very first days of its opening on June 10, the Resident Service Centre in Magnolia Park in Wrocław has been very popular. Estimates of the Wrocław City Hall show that about 120,000 people will be served in this location during the year. At 883 sqm there are 31 service stations. The RSC will be open at times convenient for residents, also on Saturdays. During the year, around 25,000 copies of ID Cards and 30,000 registration certificates will be issued here. At this RSC vehicles can also be registered, and drivers’ licenses obtained.
Multi is an expert in the creative redefining and redesigning of shopping centres to offer different, relevant functions. For example, in the Alfa shopping centre in Riga, Multi has expanded the mall with a new three-storey retail building and multi-storey car park and has created a new park for residents. In Poland, Forum Gdańsk is an excellent example of a modern multifunctional urban project. Multi has created a new space here combining commercial, entertainment and social functions. It is a modern quarter of the city, which in addition to the rich offer of international chain stores, gastronomy and entertainment, also has a new public transport junction, and also fulfils social functions through, among others, The Historic Heritage Centre of the City of Gdańsk, the City Culture Institute, and a public square.
“The driving force behind Multi’s method for increasing the value of assets, except long-term capital investments in redevelopment and expansion, are innovative solutions, including community-related ones,” explained Frederic Rouleau, Country Asset Manager Multi Poland. “We believe that everything is linked. Investments focus on creating highly attractive spaces for local and supra-regional communities, including the addition of non-retail functions. This repositions the property and creates a so-called halo effect that builds attractiveness for customers. As a result, the value of assets well managed in this way increases. This is how value can be optimized.”
