ROS Retail Outlet Shopping welcomed M3 Outlet Polgár to its outlet portfolio in Hungary, where the company has been present since 2016 with its shopping destination Premier Outlet Budapest. As of 1 October, ROS Retail Outlet Shopping will take over the management of M3 Oultet Polgár. The Vienna-based company has been appointed by Outlet Real Estate Ingatlankezelő Kft to level up the Hungarian outlet.
Opened in May 2008, M3 Outlet Polgár is a popular outlet centre in Eastern Hungary with 34 stores on a gross lettable area of 10,900 sqm and more than 100 international fashion and sports brands such as Nike, Adidas, Puma, Gant, Geox, Triumph, Tom Tailor, Salamander and many more, 30-70 percent off, all year round.
M3 Outlet Polgár is the only outlet centre within a radius of 200 km and has a catchment of over 2,5 million inhabitants within a 90-minute-drive. It is located in the square of four county seats, one and a half hours away from the capital Budapest. Furthermore, M3 Outlet Polgár is also easily accessible from the three neighbouring countries of Ukraine, Romania and Slovakia.
The mandate increases the portfolio managed by ROS Retail Outlet Shopping in Hungary and provides further evidence of the operator’s increasing strength in Europe. Since 2016, ROS also manages Premier Outlet Budapest in the country, which recently teamed up with Coniq’s digital platform to collect and use customer data to improve footfall, sales and loyalty.
“We are very happy to add a new location to the ROS portfolio and strengthen our position in the Hungarian market. We are confident we will make M3 Outlet Polgár an even more popular shopping destination among Hungarians and visitors from neighbouring countries, just as we have been doing at Premier Outlet Budapest”, said Thomas Reichenauer, Co-Founder & Managing Director at ROS Retail Outlet Shopping.
With a ten-year track record, ROS Retail Outlet Shopping is today the 6th largest operator in Europe and has proven to be resilient in facing the challenges posed by the Covid-19 pandemic. The retail real estate company is currently operating 11 centres and is pursuing further project developments in Poland, France and Spain.