Finding suitable student accommodation in the private rental market is almost a miracle. Prices are high, offers are scarce, and landlords often have unusual requirements, holding casting calls for tenants. That’s why more and more people, especially the young, are opting for subscription-based rentals. This option provides more peace of mind and convenience, both for students and their parents, who often help organize and finance the rental.
Flexibility and No Long-Term Commitments – What the Youth Value Most
For Generation Z, just starting to live independently, flexibility and the ability to quickly adapt to new conditions are key. Buying a property on credit? Instead of committing to something they will have to pay off for life, young people want to enjoy life. When asked what they spend money on most often, the largest number – as many as 77% of respondents in the study “Gen Z on Themselves and the World Around Them. What are Polish Gen Zers Like?” – created by students of the SWPS University and the They.pl agency, pointed to entertainment (culture, social life, subscriptions). Although they are not reckless, 57% of them save money for a yet-to-be-defined purpose, as they haven’t fully figured out their life plans. In this situation, the subscription rental model fits their needs perfectly, allowing them to adapt their living situation to their current educational, professional, or personal plans, and explore various cities or neighbourhoods without being tied down to one place.
Comfort and Less Stress
Interestingly, subscription apartments are not just a temporary option, even for the young. As many as 63% of institutional rental platform Resi4Rent tenants aged 18-25 declare that they don’t want to change apartments more often than every 2-3 years. This approach is driven primarily by the comfort and stress-free experience this rental model offers. Young people also appreciate the convenience of not having to bear costs associated with finishing, furnishing, or repairing apartments, which is an important benefit for 22.55% of respondents. Moreover, 84.8% pay attention to a functional layout and 83.33% can’t imagine living without high-speed internet. Aesthetics and modern interiors also matter, with nearly 76% of respondents emphasizing this.
“I liked the area. It was such a peaceful scene – the setting sun, restaurants, bakeries, a quiet neighbourhood, smiling, friendly people, and families with children on the nearby playground. Plus, just an elevator ride down and you’re in a coworking space. It’s truly a luxury to have a separate place for studying,” says 18-year-old Melania, who will start her studies at SGH in Warsaw in October and has chosen a subscription-based apartment in one of Resi4Rent’s properties in Warsaw’s Mokotów district. “I’ve lived in Kraków my whole life. It’s a big change, but I’m feeling positive about it. Warsaw offers more opportunities. Plus, the apartment is beautiful, bright, and has nice furniture. All my friends, when I show them pictures, say ‘wow’ and are surprised I found an apartment of such a standard at this price,” she adds.
Stress-Free Renting
Renting from a private landlord can be difficult. As Darek, a management student from Poznań, recalls, problems with landlords who, apart from collecting rent, don’t take much interest in the property, can be stressful “Once, at 1 a.m., we realized we were flooding the neighbour. We had to call the landlord, and he had to find a handyman to fix it. It wasn’t pleasant. Other than that, we only saw the landlord when he came for the rent.”
In the subscription model, tenants don’t have to worry about repairs or dealing with landlords. Each building has a Customer Care Representative and a technical service team that quickly and efficiently solves problems. The apartments are fully furnished and equipped with appliances and high-speed internet. For 75% of young people, it’s also important that all available apartments can be found in one place online, and they can be viewed remotely or in person before signing the lease. The entire process is simple, and formalities are handled online. An additional benefit is a dedicated management panel for handling payments, making it easy to monitor costs and pay bills on time.
“People aged 18-25 make up over 36% of our tenants, so we understand the needs of those starting their independent lives as students or professionals entering the job market. Our services, based on a subscription model, provide flexibility, convenience, and technological accessibility that fit their lifestyle. We strive to offer not only high-quality apartments but also an intuitive rental process that can be handled remotely without unnecessary complications. We offer transparent terms, easy online access, and no hidden costs, making renting simple and stress-free. At Resi4Rent, we also enable parents to remotely manage the lease and maintain regular contact with the customer service team via phone, online, or in person. This way, they can ensure their children’s safety and respond quickly if needed. The apartments are fully furnished, and our team is always ready to help, allowing young people to focus on what’s most important to them – studying, working, and personal development,” says Alicja Kościesza, Sales and Marketing Director at Resi4Rent.
Resi4Rent offers subscription-based apartments in six of Poland’s largest cities – Warsaw, Łódź, Kraków, Poznań, Gdańsk, and Wrocław. The central locations of the estates cater to the growing group of people consciously choosing not to own property and are ideal for students – not only because they are close to major universities but also because of the rich academic life, cultural and entertainment offerings, and excellent public transport, making it easy to get around the city. The estates are located in areas friendly to cyclists and those who move around on foot, by bicycle, or scooter, and use public transport instead of private cars. According to Resi4Rent surveys, 82% of tenants choose this way of getting around the city and making use of nearby shops, restaurants, green spaces, and other amenities.
